Privacy
Privacy Policy
Mummy's Mind Box
Last updated: 14 November 2026
1. Introduction
At Mummy's Mind Box, your privacy matters.
We understand how important it is to feel comfortable and confident when sharing your personal information with us. This Privacy Policy explains what information we collect, how we use it, how we keep it secure and the choices you have.
Mummy's Mind Box is operated by Louise Gurney, a UK-based sole trader trading as Mummy's Mind Box.
For the purposes of UK data protection law, Louise Gurney is the data controller responsible for the personal information described in this policy.
If you have any questions about how your information is handled, please contact:
Email: hello@mummysmindbox.co.uk
2. Information we collect
We collect personal information when you choose to interact with Mummy's Mind Box.
When you join our waiting list, we collect:
- Your first name
- Your email address
- Your email communication preferences and consent choices
Our waiting-list system may also record information relating to your registration, such as when you signed up and your interactions with emails.
When you contact us, we may collect:
- Your name
- Your email address
- Any information you choose to include in your message
When you visit our website, our website and service providers may process technical information such as your IP address, browser type, device information and information needed for website functionality and security.
We do not ask waiting-list subscribers to provide medical records, diagnoses or other health information.
As Mummy's Mind Box supports mums experiencing challenges including postnatal depression and anxiety, we recognise that some people may choose to share sensitive personal experiences when contacting us. Please avoid sending sensitive health information unless it is necessary for your enquiry.
3. How we use your information
We use personal information to:
- Manage your registration on the Mummy's Mind Box waiting list
- Let you know when Mummy's Mind Box becomes available
- Send supportive emails, launch updates and information about Mummy's Mind Box where you have agreed to receive them
- Respond to your questions and enquiries
- Manage and improve our website and communications
- Maintain website and account security
- Comply with applicable legal obligations
Joining our waiting list does not create a paid subscription or an obligation to purchase anything.
We do not sell your personal information to advertisers.
4. Our legal basis for processing your information
Under UK data protection law, we must have a lawful basis for using personal information.
The legal bases we rely on are:
Consent
We rely on your consent to send optional supportive emails, marketing communications and launch updates.
You can withdraw this consent at any time.
Legitimate interests
We may use personal information where reasonably necessary to respond to enquiries, manage our business, maintain website security and protect our services.
Our legitimate interests are in communicating with people who contact us and operating Mummy's Mind Box safely and effectively. We consider your rights and interests when relying on this basis.
Legal obligations
We may process or retain certain information where necessary to comply with applicable legal requirements.
Where you voluntarily share sensitive health information, we will handle it with particular care and will not use it for marketing or profiling. Any processing of such information must have an appropriate legal basis and, where required, an additional condition under data protection law.
5. Waiting list and email communications
Our waiting list and email communications are managed through Funnel Sketchers Ltd.
When you sign up, your first name, email address and relevant communication preferences are processed through this service.
We use this information to manage your registration and send communications you have agreed to receive.
You can unsubscribe from marketing emails at any time by using the unsubscribe link provided in our emails or by contacting hello@mummysmindbox.co.uk.
If you withdraw your consent, we will stop sending marketing communications based on that consent.
We may retain limited information where necessary to record your unsubscribe preference, respond to a request or meet legal obligations.
We do not add people to our marketing list without an appropriate lawful basis.
6. Our website and third-party service providers
Our website is built and hosted using Subbly.
We use Funnel Sketchers Ltd to manage waiting-list registrations and email communications.
These services may process personal information on our behalf to provide their functionality.
Funnel Sketchers may use additional service providers for hosting, email delivery, customer relationship management and other related services.
We may also share information with professional advisers, regulators or authorities where necessary and legally appropriate.
We do not sell or rent your personal information to third parties for their own marketing purposes.
Further information about Funnel Sketchers' handling of personal information is available at:
https://funnelsketchers.com/privacy-policy/
7. Cookies and website technology
Our website may use cookies and similar technologies to support essential website functionality, security and operation.
We have not currently installed additional Google Analytics, Meta Pixel or other optional advertising-tracking tools.
Some website services may use their own cookies or technical features. We will review the cookies used by our website and provide appropriate information and consent controls where required.
If we introduce optional analytics, advertising or other non-essential tracking technologies in future, we will update this policy and implement any necessary consent arrangements before using them.
You can manage cookies through your browser settings, although disabling certain cookies may affect website functionality.
8. How long we keep your information
We keep personal information only for as long as necessary for the purposes for which it was collected.
Waiting-list information: We retain this while you remain subscribed and while it is relevant to our launch and ongoing communications.
Email enquiries: We retain correspondence for as long as reasonably necessary to respond to your enquiry and manage any related follow-up.
Consent and unsubscribe records: We may retain limited records where necessary to demonstrate consent, respect your communication preferences or comply with legal obligations.
We periodically review the personal information we hold and delete information that is no longer needed.
You can request deletion of your personal information by contacting hello@mummysmindbox.co.uk, subject to any applicable legal requirements.
9. How we protect your information
We take reasonable steps to protect personal information against unauthorised access, loss, misuse or disclosure.
This includes using established service providers and appropriate account security and access controls.
Our service providers also have their own security arrangements for protecting the information they process.
Although we take data security seriously, no method of electronic storage or transmission can be guaranteed to be completely secure.
10. International data transfers
Some of the service providers used to operate Mummy's Mind Box may process personal information outside the United Kingdom.
Funnel Sketchers states that it uses safeguards for international transfers, including contractual protections or other legally recognised arrangements.
Where personal information is transferred internationally, we are responsible for ensuring that appropriate safeguards are in place under applicable UK data protection law.
You can contact us at hello@mummysmindbox.co.uk to request further information about relevant international transfers and safeguards.
11. Your data protection rights
Under UK data protection law, you may have the right to:
- Access: Request a copy of the personal information we hold about you.
- Correction: Ask us to correct inaccurate or incomplete information.
- Erasure: Request deletion of your personal information in certain circumstances.
- Restriction: Ask us to limit how we use your information in certain circumstances.
- Objection: Object to certain types of processing, including processing based on legitimate interests.
- Data portability: Request transfer of certain personal information where applicable.
- Withdrawal of consent: Withdraw consent at any time where we rely on it.
You have the right to object to the use of your personal information for direct marketing at any time.
These rights may be subject to legal conditions and exceptions.
To exercise your rights, please contact hello@mummysmindbox.co.uk.
12. Complaints
If you have any concerns about how we handle your personal information, please contact us so that we can look into the matter.
You also have the right to complain to the Information Commissioner's Office (ICO), the UK's data protection regulator.
Website: https://ico.org.uk
We would welcome the opportunity to address your concerns directly, although you do not have to contact us before approaching the ICO.
13. Children's privacy
Mummy's Mind Box is intended for adults.
Our waiting list is not designed for children, and we do not knowingly collect personal information directly from children through it.
14. Automated decision-making
We do not currently use personal information collected through our waiting list to make solely automated decisions that have legal or similarly significant effects on individuals.
15. Changes to this Privacy Policy
We may update this Privacy Policy as Mummy's Mind Box develops, including when our subscription boxes become available to purchase or when we introduce additional services.
Any updated version will be published on our website with a revised date.
We encourage you to review this page occasionally.
16. Contact us
If you have questions about this Privacy Policy, wish to exercise your data protection rights or would like further information about how your personal information is handled, please contact:
Louise Gurney
Trading as Mummy's Mind Box
Email: hello@mummysmindbox.co.uk
